Posts filed under: Tips for Home Owners

So, we are almost at the end of series 2 of Lockdown and the reviews aren’t quite as positive as series 1. Where the first series created a sense of connection and togetherness against a formidable foe, resulting in a...
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Working in the reviews industry is never light on surprises and constantly provides proof of what a diverse and incredible species human beings are. At their core reviews are stories, tales and observations of experiences with products and services. They...
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I read an interesting article online recently that confirmed many of the things I already thought about a particular kind of negative review – the unreasonable one – and how useful and powerful they are for the businesses that receive...
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There are some professions that get a rough deal  – that are perceived by some in negative ways because of past experiences or through word of mouth. Tradespeople are one such sector and in my opinion the vast majority of...
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I’ve been thinking about virtual space for a while – not only because it is the strange, necessary and contested space of digital marketing – but because of the disappointing manner in which some of the more gargantuan online entities...
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Sometimes I find myself just going ‘wow’, when I think about how much the world has changed in the past six months and how it continues to alter and shift as we all negotiate our way through the social, cultural and...
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For a while Facebook has described itself as a social network but in truth and reality it is barely that at all. It is a marketplace, an advertising platform, and as we have discovered in the past few years – a purveyor...
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While we may always have known, and were told that Covid-19 may well come back after a 24 day spell of no cases, the past few weeks has brought us all back down to earth, with a crashing thump. More...
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Bulletins are a great way for businesses to connect with their customers to increase their brand reach and to advertise new services that they are offering. We are all used to them and while a few can be irritating, most...
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New Zealand has done what most of the nations around the globe could only have dreamed of at the onset of the Covid-19 pandemic – reduced active cases to zero for a stunning 19 days, with a fraction of the...
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